Women dress to impress FRIENDS more than partners (and would rather get ready with pals, too)
Women spend longer getting ready to go out with friends than man
More likely to wear something glamorous when out with their friends
When out with boyfriend, women opt for something more casual
By MARTHA DE LACEY
PUBLISHED: 11:56 GMT, 31 May 2013 | UPDATED: 11:56 GMT, 31 May 2013
Women are more interested in looking good for their girlfriends than their other halves, it has been revealed.
Girls spend longer getting ready for a night out with friends than if they're spending the evening with their husband or boyfriend.
And they are also more likely to wear something sparkly when seeing pals, compared to a more casual ensemble if on a date with their beau.
Women spend just 40 minutes getting ready to go out with their man, but a staggering one hour and three minutes made-up for their girlfriends, according to a study of 2,000 women.
Researchers also found nearly two thirds of females admit they set out to wow their friends with their 'look' and said they always compare their appearance to their pals.
By contrast women are more likely to opt for a casual look when on a date with their fella, but opt for ultra-glam outfits when out with the girls.
The poll found the average woman will spend an astonishing eight hours and 19 mins shopping online, emailing pals, researching venues and planning what to wear in the run up to a girls night out.
The study, by Malibu Rum, found 44 per cent of girls actually prefer the process of getting ready for a girly night out as much as the night out itself.
Highlights include congregating at someone's house first, sharing make-up and having a few cocktails before heading out.
A spokesman for Malibu said: 'There is something really fun about getting ready for a girls night out.
'The preparation almost becomes part of the night itself, and creates that bonding moment for the rest of the evening.
'This research shows how girls love getting ready together. The ritual of getting dressed up for a night out, adds to the experience.
'Spending time with friends, sharing make up tips and drinking cocktails is a key element of many girl's weekend routine.'
The survey shows when getting ready to go out with friends, almost half listed a cocktail mixing session as the most enjoyable part of the evening, with Mojito's, Pina Colada's and Woo Woo's being their favourite cocktails.
A third said they love sharing beauty tips and swapping make-up and forty per cent religiously blare out the tunes for their friends to sing and dance to.
In contrast, when getting dolled up for a night out with their man, nearly 50 per cent said they rush as they are aware that their partner gets ready in two minutes.
Cocktails and make-up tips: The best bit about getting ready with the girls
Of the total eight hour 19 minutes that girls spend on the getting ready process - a whopping three hours and seven minutes of this is spent shopping and surfing the internet for a new outfit, and a further one hour and 12 minutes trying on various clothes and shoes.
They spend a further one hour and 41 minutes organising the evening via text messages, phones and email conversations.
And another hour and 16 minutes having treatments such as a new hair-do, tanning and a manicure.
The spokesman added: 'While girls like to look nice for their men, they can't really join in with the 'getting ready' aspect of the evening.
'For a girl, a night on the town is so much more than going out at 10pm and coming home at 2am. It's all about the lead up, the preparation, the organisation and putting on your glad rags.'
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